BCTS has represented “Kotler Impact” in Lebanon since 2017, offering cutting-edge Online Programs in marketing. This collaboration brings new and vibrant courses in marketing directly to the professionals of Lebanon, catering to both SMEs and large companies. Under this initiative, BCTS provides an array of strategic services including:

• Creating Comprehensive Marketing Plans: Our team collaborates with clients to devise actionable marketing plans based on in-depth research and analysis. We help clarify your vision, set achievable goals, and design a roadmap to reach them.
• Refining Marketing Messages: We assist businesses in honing their unique value propositions. Through our expertise, we help you articulate a clear, compelling, and memorable message that resonates with your target audience.
• Designing Optimal Marketing Mix: Our team will work with you to identify the most effective combination of product, price, place, and promotion (the 4 Ps) to reach and engage your target market effectively.
• Implementing Innovative Strategies: BCTS not only helps design your strategy but stands by your side as you put it into action. We offer guidance and expertise to ensure the smooth implementation of new tactics and approaches.
• Forecasting and Prospecting: We employ advanced forecasting techniques to anticipate market trends and customer behaviors, enabling our clients to stay ahead of the curve. Additionally, we assist in identifying and nurturing potential leads to fuel your company’s growth.